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October Bike Sales 2025: India’s 150‑200cc motorcycle market saw a solid rebound in October 2025, climbing 17 % year‑over‑year and 10 % month‑over‑month. Two brands dominated the scene: TVS Apache and Bajaj Pulsar, together capturing more than half of the segment’s sales.
Overall Segment Performance
In the 150‑200cc class, 2,10,831 bikes were sold in October, compared with 1,80,003 sold in the same month last year. March‑on‑March growth reached 17.13 %, while the drop from September 2025’s 1,90,252 units was 10.52 %. These figures show that the segment remains an attractive choice for buyers who want a mix of power, fuel savings and affordability.
TVS Apache Holds the Lead
TVS Apache bikes delivered 61,619 units in October, up 23 % from the 50,097 sold in October 2024. From September, sales grew by 15.55 %, reaching 53,326 units. The brand secured 29.23 % of the 150‑200cc market share, the highest of any manufacturer.
Apache Model Breakdown
| Model | Units Sold (Oct 2025) | YoY % | MoM % |
|---|---|---|---|
| Apache 160 | 5,756 | 9.14 | 121.56 |
| Apache 200 | 4,278 | — | — |
| Apache Xtreme 160R/200 | 2,670 | — | — |
The Apache 160’s sales surged 121.56 % month‑over‑month, driven by its sporty look and impressive performance. The 200‑cc variant attracted riders who want a bit more power without leaving the 150‑200cc limits.
Bajaj Pulsar Holds Flamboyant Position
Pulsar captured 56,585 units in October, outpacing September’s 53,326 by 2.99 %. YoY, the brand grew by an impressive 55.73 %, reflecting a demand for its aggressive styling and performance. Pulsar’s share of the segment rose to 26.84 %.
Pulsar Model Highlights
| Model | Units Sold (Oct 2025) | YoY % | MoM % |
|---|---|---|---|
| Pulsar 150/160 | 56,585 | 55.73 | 2.99 |
Customers gravitated toward the Pulsar’s high top speed and proven handling. Its share of 26.84 % is a healthy fraction of the total market, confirming its status as a top seller.
Honda, Yamaha and Others Make Their Mark
Honda’s Unicorn series grew by 3.33 % YoY, selling 32,825 units in October. The SP‑160 edition saw a 9.14 % rise YoY and a staggering 121.56 % jump MoM combined with Honda’s strong market presence. Hero MotoCorp’s X‑Pulse 200 and X‑Treme 160/200 models benefitted from a double‑digit MoM rise, each selling over 4,000 units and adding to the competitive landscape.
In contrast, Yamaha’s flagship FZ, MT15 and R15 bikes experienced a YoY decline. FZ sales dropped to 16,250, MT15 fell to 13,173, and R15 was down to 7,949 from 11,449 the previous year. R15 also saw a 14.79 % fall MoM.
GST Policy Change Fuels Price Drop and Increased Demand
The recent government decision to lower GST on all bikes up to 350 cc to 18 % from 28 % made on‑road prices significantly cheaper. This drop was decisive for buyers, who felt the new price advantage right away. Many consumers, especially young and adventure‑seeking riders, made the switch to 150‑200cc models to take advantage of lower cost and better performance.
Market Sentiment: A Balance of Power and Savings
Owners in cities and towns continue to value motorcycles that blend good power output with low running costs. The 150‑200cc range, with a typical output between 12 mpg and 15 mpg, fits perfectly into this niche. Many buyers appreciate the continued evolution of technology that improves ride feel while keeping fuel consumption low.
Price, Performance, and Equity in the 150‑200cc Segment
With the GST cut, competitive pricing pushed many manufacturers to model the pricing strategy around a price cap that keeps the bikes under INR 1,45,000 on‑road. This price point still allows most brands to offer premium features such as dual lighting, improved suspension, and better seat ergonomics.
Export and Domestic Balance
While this article focuses on domestic sales, analysts note a steady rise in export orders for the 150‑200cc category. Export volumes have increased by 5 % this month, reflecting growing demand in neighboring countries for affordable, fuel‑efficient bikes.
Key Takeaways for Riders
- TVS Apache and Bajaj Pulsar took 56 % of the 150‑200cc market in October.
- YoY growth reached 17 % and MoM increase was 10 % for the segment.
- GST reduction to 18 % dropped on‑road prices and lifted sales.
- Yamaha’s flagship FZ, MT15 and R15 showed a drop, signalling changing consumer preferences.
- Honda SP‑160, Hero X‑Pulse 200 and X‑Trem 160/200 delivered strong new‑to‑market performance.
- Consumers prioritize power, fuel efficiency, and affordable after‑sales service.
FAQ About 150‑200cc Sales Oct 2025
Q: Which brand sells more bikes in this segment?
A: TVS Apache leads with 61,619 units, followed closely by Bajaj Pulsar at 56,585 units.
Q: Why did sales rise after the GST change?
A: The GST cut lowered the on‑road price, making bikes more affordable for a larger group of riders.
Q: Are Yamaha bikes falling in popularity?
A: Yes, Yamaha’s FZ, MT15 and R15 models saw YoY declines, indicating a shift toward newer models with better features.
Q: What future trends can we expect in this segment?
A: Expect more models with hybrid tech and improved fuel efficiency to rise, and price competition will likely sharpen as brands try to gain market share.
With the 150‑200cc segment showing steady growth even amid a small overall drop in motorcycle sales, Indian buyers appear more confident in buying scooters and bikes that offer a solid mix of performance and value. As brands continue to tweak prices, features, and technology, the coming months will likely bring more dynamic changes to the 150‑200cc marketplace.
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